Official Ribbon Cutting & Downtown Block Party for the ECR Project! June 27, 2025 | 5-9 pm

Please join the City of Atascadero’s Council Members, staff, government partners, and downtown businesses at the official ribbon-cutting ceremony for the El Camino Real Downtown Safety and Parking Enhancement Project (ECR Project) on Friday, June 27th at 5:00 PM. The kickoff location will take place at The Plaza on El Camino Real, across from Sunken Gardens, with an official Ribbon Cutting, followed by a Downtown Block Party for the entire community! We will be joined by the Offices of Senator Laird, Congressman Panetta, and the SLO Council of Governments, who all helped make this project possible through grants and advocacy.

Following the official toast and ribbon cutting, join downtown businesses for an exciting block party packed with fun and entertainment.  Enjoy a Disco Ball scavenger hunt, local dance performances by 805 Movement and Performance Arts, music from Traffic Records DJ’s, live radio broadcast, exclusive interviews with What’s Up North County, extended hours at shops and restaurants, plus more surprises in store!   Celebrate the remarkable transformation of our revitalized downtown!  This exciting event offers a chance to connect with local business owners as you shop, dine, dance, and take part in an evening full of festivities!

“This event marks a historic milestone for our enhanced Downtown,” said Atascadero Mayor Charles Bourbeau. “Increased safety, over 100 additional free parking spaces, improved infrastructure, and a fresh new look and energy that matches the momentum we’re experiencing in Atascadero. We hope our entire community AND our neighbors will join us in celebrating and patronizing our businesses and community!”

This exciting project marks a vibrant new chapter for our community, enhancing a 0.6 mile stretch of the downtown corridor to strengthen public safety, boost economic vitality, expand parking, and create a more beautiful, welcoming downtown.  Years in the making, and shaped by input from residents, businesses, and key stakeholders, this community-driven project is a true celebration of collaboration, vision, and progress.  To find out more about the details of the construction project, visit atascadero.org/ECRproject, or to learn more about the Block Party, www.visitatascadero.com/TheECRProjectCelebration.   

For questions, please contact Loreli Cappel, Deputy Director of Economic and Community Development at (805) 470-3480.